Executive Summary

• The Slate EV truck has a starting price of $24,950.
• It features a modular design and various color options.
• The truck’s range on a single charge is not specified on the landing page.

The Buzz Score

The Internet’s Verdict: 70% Hyped, 30% Skeptical

Forum Reaction

Some potential buyers are excited about the modular design and color options, while others are skeptical about the truck’s value compared to existing EV sedans.

Just built a ‘hatchback’ Slate with what I guess will be common options (speakers, wheel upgrade, spare wheel carrier, and a few other odds and ends) and it came to $35k. So, still pretty inexpensive, but also getting close to some existing EV sedans that are known entities and have pretty decent interiors.

Others appreciate the focus on customization and the potential for increased customer satisfaction.

The color options are a much bigger deal than I think many people realize. It’s been too many years since I saw the studies so I have no hope of being able to cite it, but in a marketing class in college I remember reading about how much people value picking a color they really like, that they feel matches their personality.

Technical Details

While some users are impressed by the modular design, others are concerned about the lack of information on the truck’s range and reliability.

Focus Keyword: Slate EV